Case Study: Customer loyalty system for gas station network

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TAM Autohof, a network of over 20 petrol stations across Slovakia and the Czech Republic, required a mobile-friendly website and e-shop to enhance their customer experience. As the lead developer, I designed and implemented a custom solution that integrates seamlessly with their customer reward system, allowing users to redeem points on various products.

• Responsive Design: Created a fully mobile-friendly website to cater to users on different devices.
• E-Shop Integration: Customers can spend accumulated reward points to purchase items directly from the online store.
• Automated Communication: Implemented email and SMS notifications to keep users informed of order statuses and updates.
• SOAP Integration: Connected the site with TAM’s internal system using SOAP calls to fetch essential data for various sections of the website.
• WordPress Admin Interface: Developed the backend using PHP and Symfony, while using WordPress for a practical and easy-to-use administrative interface for managing content and products.

• Efficient handling of orders from thousands of registered members.
• Automated notifications improved customer engagement and satisfaction.
• Seamless integration with TAM’s internal system ensured real-time data access and operational efficiency.

This project was a key enabler for TAM Autohof to boost customer interaction, streamline their reward system, and create a unified online presence across their network.